Your Fractional Director of Business Development
Imagine having a battle tested BD director who shows up on day one, builds your CRM infrastructure, aligns your BD and Marketing teams, and starts generating qualified pipeline within 90 days. Now imagine paying a fraction of a full time salary for all of that. That's exactly what this is.
$100M+ pipeline generated · 10+ B2B companies scaled
A BD Director Without the $300K Price Tag
Here's the deal: you get me as your embedded Director of Business Development. I bring the strategic leadership, the cross functional coordination, and the hands on execution your company needs to scale revenue predictably. I've done this 10+ times across B2B companies and I bring all of that playbook with me.
Let's talk money: A full time Director of BD costs $180K to $250K per year plus benefits, equity, and 6 to 12 months of ramp time. With me, you pay $3K to $9K per month and get immediate access to proven expertise plus a dedicated BDR for execution on higher tier engagements. That's not a typo.
And this isn't just strategy consulting where someone hands you a deck and disappears. I act as your embedded BD director: coordinating with Marketing, building CRM infrastructure in HubSpot or Salesforce, implementing outbound systems, and managing execution. You get everything a full time director delivers, minus the full time overhead and the six months of "getting up to speed."
The Numbers Don't Lie: Full Time vs Fractional
Full Time Director
Year 1 Total Cost
- ✗$180K to $250K base salary
- ✗25 to 30% benefits & payroll taxes
- ✗Equity dilution (0.5 to 2%)
- ✗$15K to $30K recruiting costs
- ✗6 to 12 months ramp time
- ✗Locked into a long term commitment
Fractional Director
Year 1 Total Cost
- ✓$3K to $9K/month (tier based)
- ✓No benefits or payroll taxes
- ✓No equity dilution
- ✓Zero recruiting costs
- ✓Immediate execution (day 1)
- ✓Flexible, no long term contracts
Save 60 to 80% while getting the same director level expertise, infrastructure building, and strategic leadership. It's honestly a no brainer.
Real time pipeline analytics and reporting come standard with every engagement.
What You Actually Get (Spoiler: It's a Lot)
Strategic BD Leadership
I operate as your Director of Business Development, defining your GTM strategy, building ICP frameworks, aligning BD with Marketing initiatives, and establishing KPIs and reporting cadences. You get director level thinking without the director level salary. Simple as that.
CRM Infrastructure & Tech Stack
I build world class CRM infrastructure in HubSpot or Salesforce. We're talking data models, automation workflows, reporting dashboards, and integrations with tools like Apollo, Clay, and Instantly. The kind of foundation that makes scaling feel easy instead of chaotic.
BD + Marketing Coordination
Here's a dirty secret: most companies have BD and Marketing operating in totally different universes. I fix that. I coordinate messaging, ABM campaigns, content strategy for outbound, lead handoff processes, and attribution tracking so both teams are rowing in the same direction.
Hands On Execution (with BDR)
On higher tier engagements, I bring a dedicated BDR for execution. I provide strategic direction and manage the machine while the BDR handles prospecting, outreach, and meeting generation. You get both the brain and the muscle. This is a complete BD function, not a consultant who sends you a PDF.
Why Go Fractional Instead of Full Time?
Director Level Expertise at 20 to 40% the Cost
A full time Director of BD costs $180K to $250K per year plus benefits, equity, and hiring costs. Fractional BD gives you the same director level leadership for $36K to $108K per year depending on tier. No benefits, no equity, no hiring risk. Just pure expertise on tap.
Zero Ramp Time, Immediate Execution
Skip the 6 to 12 month hiring and onboarding marathon. I bring proven systems, established processes, and start executing day one. Most clients see qualified pipeline within 30 to 60 days, not 6+ months. Because nobody has time to wait around.
Complete BD Function (Director + BDR)
On higher tier engagements, you get both strategic leadership (me) and tactical execution (a dedicated BDR). This is a complete business development function, not just a consultant handing you advice and wishing you luck.
Infrastructure That Outlasts the Engagement
I build CRM infrastructure, documented playbooks, and trained teams that remain after the engagement ends. You're not dependent on me long term. You get systems that scale with your internal teams. My goal is to make myself unnecessary (in the best possible way).
The Numbers Speak for Themselves
Pipeline Generated
B2B Companies Scaled
Pipeline Growth (90 days)
Frequently Asked Questions
What is a fractional Director of Business Development?
Think of it this way: you get a seasoned BD director who shows up, builds your systems, coordinates your teams, and drives pipeline growth, but you only pay for the time you actually need. Instead of shelling out $180K to $250K per year (plus benefits, equity, and months of ramp time), you invest $3K to $9K per month and get immediate, senior level execution from day one. All the brains, none of the overhead.
How much does a fractional BD director cost compared to hiring full time?
Let's do the math. A full time Director of BD runs you $180K to $250K in salary, plus 25 to 30% for benefits, plus equity dilution, plus $15K to $30K in recruiting fees. Year one? You're looking at $300K+ before they even hit their stride. A fractional BD director costs $36K to $108K per year depending on the engagement tier, with zero ramp time. That's a 60 to 80% savings, and you get someone who's already done this 10+ times.
Do I get just strategy, or actual execution too?
Both! That's the whole point. On starter engagements, I handle strategy AND roll up my sleeves to execute. On higher tier engagements, I act as your BD director (strategy, infrastructure, cross team coordination) and bring a dedicated BDR who handles the tactical stuff like prospecting, outreach, and meeting generation. You're not paying for a fancy PowerPoint deck. You're getting a complete BD function that actually generates revenue.
How do you coordinate BD with Marketing?
I become the bridge between your BD and Marketing teams, because honestly, this is where most companies drop the ball. I align messaging and positioning, coordinate ABM campaigns, manage lead handoff processes, set up attribution tracking, create content for outbound sequences, and make sure both teams are pulling toward the same revenue goals. It's one of those things that sounds simple but changes everything when it's done right.
What CRM infrastructure do you build?
I build the kind of CRM setup that makes your future VP of Sales cry happy tears. We're talking HubSpot or Salesforce with proper data model design, custom objects and fields, automation workflows, reporting dashboards, pipeline tracking, forecasting models, and integrations with tools like Apollo, Clay, and Instantly. Plus data hygiene processes so your CRM doesn't turn into a graveyard of bad data. Enterprise grade infrastructure that scales with your team.
How long does a fractional BD engagement last?
Most engagements run 3 to 12 months. The typical path? Start with a 90 day sprint to build infrastructure and generate initial pipeline, then extend based on results. Some clients keep going for 12+ months to scale operations, while others transition to internal teams once the systems are humming. The beauty is there are no long term contracts. You stay because it's working, not because a contract says you have to.
Related Reading
The Complete Fractional BDM Hiring Guide →
Everything you need to know before hiring a fractional business development manager.
Fractional BDM Pricing Guide 2026 →
Real cost breakdowns, pricing structures, and ROI calculations.
What Does a Fractional BDM Actually Do? →
A deep dive into fractional BDM responsibilities and daily workflow.
Ready to Scale Your B2B Revenue?
Let's hop on a free 30 minute strategy call and talk about your business development goals. We'll figure out if fractional BD is the right move for your company. No pressure, no pitch deck, just a real conversation.
Book Your Strategy Call →No commitment required · Free pipeline audit included